DIESEL - New York - Exa General Contractor


We managed the full renovation of the Diesel flagship store on Madison Avenue and the 59th Street, one of New York's most prominent retail corners

total surface
400 sqm
Luxury Retail
DIESEL - New York - Exa General Contractor_1
EXA had three months to complete the project from start to finish, dealing with one of the most detailed designs ever. The facades, made of custom concrete, metal and glass panels, were inspired by the v-stitching used on the brand's iconic denim products. EXA handled the challenging logistics and installation by building a scaffold bridge over one of the busiest New York sidewalks.

Renovating a flagship store in one of the busiest retail areas of New York, in a limited time frame: a challenge that we were proud to achieve.

Project summary

Brand Diesel
Location NEW YORK - 625, Madison Avenue
Year 2015
Designer WANDERWALL - Tokyo
Local Architect GENSLER - New York